Last time we looked at how increased prices can make a major difference to your profit. Next, I want to take you through seven tricks - or strategies if you prefer - that you should be considering.
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Last time we looked at how to increase your closure rate by using a CRM, sales processes, and sales scripts. Now we turn to my favorite strategy for increasing revenue - price increases.
Last time we looked at how to increase your closure rate by changing the leads that come to you - with better targeting and more specific filtering. Next, we turn inwards and focus on ourselves. If the best leads are coming to us - how do we close the maximum number? I often get asked, what an appropriate closure rate is... and I wish I had a uniform answer to that.
Last week we looked at how to increase the number of marketing leads - which in turn should increase your revenue. Now, whether you can increase the number of leads or not, wouldn’t it be great if a greater percentage of leads that you got - actually turned into revenue?