Sometimes, as leaders, we need to breathe some light relief into our own and our team’s day…
A CEO or business owner wears many hats, from “chief inspiration officer” to overseeing complex operations and development of new growth strategies. Not least among his or her primary responsibilities, however, is ensuring that the team responsible for selling the company’s products or services is motivated, efficient, productive, and forward-thinking…
From my desk during COVID-19 (June 2020), there are a lot of business leaders that I have spoken to that are tired. They don’t go as far as saying his, but they are demonstrating that they are burnt out. Why and why now?
When it comes to operating a successful business, nothing’s more important than communicating effectively with your customers. Adopting the wrong tone in your marketing or sales messages, neglecting to reach out in formats where customers generally “live” and failing to reply to inquiries in a timely way can damage your brand now and into the future…
ve had a lot of discussions recently about using different social media channels - and what will work best for different businesses. I’ve also drunk a lot of coffee recently, So, to make this simple for everyone, here’s the difference between different social media platforms:
Holding your team accountable is not easy. In fact, of all the activities I see when I am coaching and running peer-advisory boards, this is the area that entrepreneurs and business owners like the least. And I get it. You run a business for freedom – the chances are you may not have ever had someone hold you accountable, or at least in a good way. So, what’s the secret? It comes down to addressing the correct issue.
No one likes to engage in “uncomfortable” or “difficult” conversations. Unfortunately, these conversations are sometimes necessary—particularly when team members fail to meet an agreed-upon set of targets and goals. In these cases, it’s important for the manager or supervisor to carefully think about what they intend to say and how they will communicate with the employee or team about what went wrong, and offer feasible solutions to the problem.
So, your boss has come to you (well, actually they sent an email), with this crazy idea that you need to set up Key Performance Indicators (KPIs) and SMART goals. Is this a passing trend and do you need to act upon it? After a quick internet search, you get a general idea, but the thought of sitting down and writing these out seems a little bit like too much hassle. Don’t worry, we’re here for you!
Self-awareness requires a conscious effort! This means that self-awareness doesn’t come naturally. It doesn’t even come easily! This skill requires you to invest time in figuring out who you are. Not just who you want to be, or who others think you are, but who you are deep down beneath everything.
Content marketing is all the buzz, and direct marketing seems to be in vogue, but neither are going to be effective if your intended audience is left wondering, What do I do next? To overcome this and land more sales you need an effective call-to-action (CTA). Find out more…